Decades of running purpose-centered companies taught us that clarity of mission doesn’t just shape business; it shapes the soul, deepens happiness, and may even add years to your life.
Thom, I always enjoy and find value in your columns, and this one is a gem. This is my favorite idea you shared: "It simply requires aligning the job you have (or the business you run) with a reason that outlasts the paycheck." Thank you!
Thom, I always enjoy and find value in your columns, and this one is a gem. This is my favorite idea you shared: "It simply requires aligning the job you have (or the business you run) with a reason that outlasts the paycheck." Thank you!
Purpose only works when it comes from the inside, not the hallway
Your mission statements all are about connecting people and building positive relationships. That’s a great “why.”
Your examples are different from the competitive or “dominator” missions that I often see in the corporate world. The difference is important!